Why do celebrity endorsements fail
Why it was a fail:4) advertisers are subject to liability for false or unsubstantiated statements made through endorsements, or for failing to disclose material connections between themselves and their endorsers.Then there are other celebrity endorsements, which attract consumer rage like a moth to a flame.Celebrities frequently endorse products, brands, political candidates, or health campaigns.Celebrity endorsement fails we still rememberThe celebrity would be at risk for damaging their reputation if they endorsed a product that's quality was lacking.
Business leaders not pursuing a celebrity endorsement are missing an opportunity to increase awareness, create positive perceptions, and ultimately, improve their business financially.
